Get more work from the clients you already have
Only 18% of clients believe their agency regularly exceeds their expectations and 67% of clients would like their agency to have a better understanding of their work.*
Designers and the sales team don’t really understand what’s on the client's mind. If you have anxiety about clients leaving, going for the less expensive competitor or working with other firms when you know you could be doing it all, this 3-hour workshop will teach your team how clients think and how to invest in their success. As a result, your clients will look at your firm as an advisor and partner rather than as a mere supplier or vendor. In addition to getting more work from the clients you already have, this program will lessen client service churn, reduce your time commitment to client services, and help your firm differentiate.
- What your clients are up in the night worrying about (it’s not design!)
- How to set up projects at the start to measure long-term success
- Staying in touch in a way that clients want
*What Clients Think Report 2017
The Business Development Success Formula
This workshop is for anyone in your firm who is pitching new business. Your team will learn a new way to approach meetings with prospects, a better way to do proposals that takes less time and increases the chances of getting the work, and how to properly qualify prospects so meetings aren’t a waste of time.
- Where to find clients?
- How to do networking events and meetings, trade shows and conferences
- How to think like a client
- How to qualify a client properly
- How to handle the first meeting effectively
- How to the client in the proposal process
- Project scope and budgeting
- Presenting your proposal for success
- Closing and handling objections.
Positioning your firm to truly stand out
You get the importance of positioning and you can do it easily for clients but when it comes to your own business...it’s a different story. Sound familiar?
Having worked behind the scenes at design firms and agencies for over 25 years, I have learned a profound secret…at the end of the day, design firms and agencies are even more challenged than other businesses when it comes to positioning and differentiating!
If you’ve spent countless hours with your team trying to figure this out, I invite you to take advantage of this half-day workshop that will take you and your team through The Value Proposition Canvas. The Value Proposition Canvas is a simple way to really understand your customers’ needs so you can position your firm to stand out, sell more easily and create marketing messages that will be heard by the right people.
Here's what clients have to say...
After many successful years in business, we found ourselves not getting new business as quickly as in previous years. Rhonda interviewed our most important clients and we learned that none of them saw us as having a strategic capability. As a result, we worked diligently to enhance our strategy team and make it known to clients. It's been 4 years, and our business has completely changed. We are busy as ever.Robert Moberly Lewis Moberly, London UK
Just wanted to say how grateful I am for the work you do Rhonda and the wisdom you’ve shared with me. After coaching with you, I grew my business 500% in a year. Thank you again!!Katie Osborn Via Collective, Brooklyn New York
Rhonda’s tools have saved us hundreds of hours in biz dev time. We’re getting more work and spending less time working at it.Taylor Martin, Found + Chief Creative Design Positive, Austin Texas
Rhonda Page is a true genius when it comes to creating a brand that has you stand out as an authority in your niche. Our sessions were incredibly stimulating and always lead to great clarity. She helped me create something unique that I can build my business around for years to come.Jane Deuber Global Experts Accelerator, Monterey California
I've been truly inspired, thanks to Rhonda. Not only have I grown my business and increased the volume of work, since I joined her program but my business gets more and more exciting all the time. She's a true entrepreneur and I'm opening to new ideas and exciting new ventures. Rhonda has been helping me establish new systems and structures to achieve my goals. We're even collaborating on some new ideas that will support both of our businesses. She opened my eyes for ways to enjoy the process of building my business.Limor Morgenstern LMD Branding, New York, New York
Rhonda has been a great source for new ideas and building my confidence in marketing my company. For the first time I am actually marketing my business. I even launched a new product offer that will help me create more leverage.Ted Kendall Triple Scoop Market Research, Denver Colorado
Rhonda is a formula for success. Her coaching has been a tremendous help to my agency. She is always encouraging and positive. I love her manner the most! She is generous with her advice, resources and time. I wish I started working with her years ago!Carol Hayes Virginia Creative Group
Create lasting change
In my experience, workshops set the stage for greater learning. Ask about coaching for your team. We’ll start with a workshop so they learn the basics and then work with your team members individually to address specific issues. They will practice implementing the principles to create lasting change for your firm.
Hi I'm Rhonda Page
Rhonda started as a graphic designer and evolved to brand strategist and business development professional, bringing hundreds of thousands in new business to the creative firms she worked with. She's worked on the biggest global brands for companies like Kraft and Coca-Cola, and in a leadership position client side. Since 2010, she's been an advisor to design firms and agencies all over the world. She's a speaker and published author, (Know Your Difference, No Limit Publishing 2011).